Press Junket: In the Bluff
by Cheerful Secrets

Mar. 14 - Mar. 16

In this immersive experience, a press junket is being held to promote a (fictitious) film called In the Bluff, a soon-to-be-released romantic comedy about strip poker. Included in the cast is Johnny Wake-up, a famous card-player recognizable from his televised triumph in the World Series of Poker.

(via Cheerful Secrets)


Upon arrival, each guest will be greeted as a member of the press and given the opportunity to interview the film's director and cast members who have come for the press junket. Sample interview questions will be provided, and guests are also free to make up their own.

Each ticket comes with a free beverage—coffee, tea, or a mimosa—and guests may purchase additional beverages from the venue, Austin’s beautiful Vintage Bookstore & Wine Bar.

The experience lasts approximately 75 minutes. Zero preparation is required, of course—just come take a coffee break (or a mimosa break) and have a good time!

* * *

Press Junket: In the Bluff is created by Rebecca Maag, right on the heels of another immersive production, Flood of Spirits, which received a rave review from The Austin Chronicle. Your participation will undoubtedly make Press Junket just as successful!

Come join us in March, and go all in for love.

Press Junket: In the Bluff
by Cheerful Secrets ensemble
Cheerful Secrets

March 14 - March 16, 2023
Vintage Bookstore and Winebar
1101 E. 11th Street
Austin, TX, 78702

March 14th, 15th, 16th, 2023

10:00 am* at Vintage Bookstore & Wine Bar

1101 E. 11th Street, Austin, Texas

*Why is this happening in the morning? Because it’s a press junket! And because we’re serving coffee, tea, and mimosas! And because it frees you up to do the million other things you want to do during SXSW this year.


Press Junket: In the Bluff is an immersive theatre experience that plunks you right down into the heart of the film industry! Although not an official SX event, the performance takes place March 14-16, 2023, during SXSW Film & TV week.